#HumanBehindEveryNumber
Study of Clinical Trials
What will the clinical trials of the future look like? In this project, researchers set out to build a clinical trial of the future, concentrated around real patient experiences and perceptions. Their goal was to identify what stages of clinical trials are more demanding for patients, the effects of their decision to participate or continue the study, and what can be improved or approached differently. Working with patients at all stages of clinical trials, they listening closely to their motivations and fears, and devised ways to elevate patient experiences and the outcomes of the trial. These ideas are soon to be tested in various real-life contexts and clinical trial environments around the world
Date of Launch
2017
Development Time
up to 12 months
Target Regions
Europe, North America
Target Groups
Trade / Industry, Specific sub-group: Clinical trials industry and patients