Hyundai Blue Waves
Promotional brochures
A new genre of brand brochures! Hyundai Motor's brand image does not just mean one of many car manufacturers but one that creates products for customers’ new lifestyle formatted with effective and expressive techniques. Concept: a companion for your brilliant life, the experience of the modern premium futuristic created by Hyundai Motor. Produced with a motor story composition and design which develop it as a living space where the customers share their various emotions and experiences. Effective Design: maximize "Brilliant Experience" by laminating some portions. Make it easy to find and recognize by applying the helpful index.
Client / Manufacturer
Design
Hyundai Motor Company Overseas Service Planning Team
Seoul, KREffect X
Seoul, KRDate of Launch
2015
Development Time
up to 12 months
Target Regions
Africa, Asia, Australia/Oceania, Europe, North America, South America
Target Groups
Consumer / User, Trade / Industry