IBA_Hamburg

Corporate Design

Leap across the Elbe, the motto of the 2006 – 2013 IBA (International Building Exhibition), has effectively been captured and transformed into a wordmark and logo that portray the planning process and the objectives of the exhibition while both powerfully challenging and reflecting the will of the city and its inhabitants. The visual look of the IBA_Hamburg will accompany all processes and results over the coming years. “The leap” – as a distinctive, architecturally invigorated symbol – bridges these poles and becomes the symbol for the development and linking of the Elbe island, which forms the largest inner-city development area.

Client / Manufacturer

Internationale Bauausstellung IBA Hamburg GmbH

Hamburg, DE

Designer

feldmann+schultchen design studios

Hamburg, DE