iFurnit - Konsum als Erlebnis

CD-ROM, 6 posters

Individuality is what unites us as people, not wanting to be a brick in the wall, but individuals with our own aspirations and desires. We seek paths to identification and a stage on which we can express and live our thoughts and ideas, for a meaningful and sustained experience. The stage, a configurator based on the Flash Plugin, accompanies and supports the creativity of the individual on the path to his or her individual dream furniture. Based on a powerful information architecture, the software is easy to learn and use without any special prior knowledge. Intelligent data processing and production also allow for individually produced furniture at a mass-production price. The future gives us the opportunity of creating individual freedom. Let’s use it!