Impact – MAN 2016
Annual report
Technologies and products from MAN move people. They encourage change, progress and point the way towards the future. The question “What impact do we have?” is the driving force of the company and also the motto of the 2016 Annual Report. The image section presents eight products from different areas. On double-page spreads, the product on the left and the effect on the right are strikingly illustrated. Thus, the question “What impact does it have?” is answered precisely. Thanks to its creative diversity and colorfulness, the image part invites the reader to discover the portfolio and its different effects on our everyday life.
Date of Launch
2017
Development Time
up to 12 months
Target Regions
Africa, Asia, Australia/Oceania, Europe, North America, South America
Target Groups
Consumer / User, Trade / Industry