Infinite Inspiration
Infinite Inspiration
Infinite Inspiration
Infinite Inspiration
2016

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Infinite Inspiration

Exhibition appearance

Infinite Inspiration is the motto for this year's exhibition, referring to the practically limitless colur and combination possibilities offered by Munksjö's speciality papers. A floating paper cloud suspended over the entire area is illuminated in many different colors by an LED light installation. In this way, the exhibition stand becomes a contemplative place as well as a multimedia brand experience on a 20-minute cycle. In terms of optics, the vibrant colors of the paper cloud are emphasized by the stand's otherwise demure architectural design, which takes up the Munksjö brand's consistent visual in using a restrained tone of white.

Client / Manufacturer

Munksjö Germany Holding GmbH

Aalen, DE
Design
hw.design GmbH

hw.design GmbH

München, DE
Date of Launch
2015
Development Time
up to 12 months
Target Regions
Europe
Target Groups
Consumer / User, Trade / Industry

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