INNIO – Moving energy forward

New Corporate Design

INNIO is a group brand for energy solutions. 55,000 engines have been delivered under INNIO’s Jenbacher and Waukesha portfolio brands worldwide – a huge impact on the energy transition. Yet, nobody knows about it. We improved the brand architecture and separated the former co-branded umbrella brand from the portfolio brands allowing INNIO to target the wider public and financial institutions while the portfolio brands could focus on their core industries. We developed a whole new brand identity and design. The central design idea is transformation of the status quo. Or as our new slogan puts it: Moving energy forward.

Client / Manufacturer

INNIO Jenbacher GmbH & Co OG

Jenbach, AT

Design

MetaDesign GmbH

Berlin, DEMathias Rolfes, Arne Felgendreher, Jonathan Amelung, Alexander Stephenson, Hannes Wiest, Sharon Helms, Oliver Schendzilorz, Hassan Haider

INNIO Jenbacher GmbH & Co OG

Jenbach, ATKerstin Lienbacher, Elke Andrea Hager