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IRISOHYAMA Cyclone Stick Cleaner ”SCD-123P Series”
Cyclone Stick Cleaner
IRIS OHYAMA INC.
This rechargeable stick cleaner pursues the essential functions of a vacuum cleaner: lightweight, easy handling, and firm suction. The product was designed to provide a comfortable cleaning experience to as many users as possible at a reasonable price. The product name “MagiCaleena” was also named by the designer in charge himself. The name MagiCaleena also has two meanings: it is magically light, and “Maji-karuina” is Japanese slang for being surprised by the lightness of the product. The product is a product that puts the focus on lightness at the forefront.
Client / ManufacturerDesign
IRIS OHYAMA INC.
Tokyo, JP
IRIS OHYAMA INC.
Sendai, JPTakuya ABEIRIS OHYAMA INC.
Tokyo, JPChisho YAMADADate of Launch
2024
Development Time
up to 12 Month
Target Regions
Asia
Target Groups
Consumers / Users