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IVECO Sway MY24
IVECO Sway MY24
IVECO Sway MY24
IVECO Sway MY24
IVECO Sway MY24
IVECO Sway MY24
IVECO Sway MY24
IVECO Sway MY24
IVECO Sway MY24
IVECO Sway MY24
IVECO Sway MY24
IVECO Sway MY24
IVECO Sway MY24
IVECO Sway MY24
2024

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IVECO Sway MY24

Truck

IVECO S.p.A.

The IVECO S_Way MY24 project is focused on the design of the main exterior style elements as well as the introduction of a brand new interior dashboard. The exterior grille arises the PREMIUM feeling of the truck,it is divided in different components to allow high number of finishing combinations.The new company logo,complete the new front view.The interior dashboard is completely new,it is the result of a deep UX research and it is ideally divided in 3 areas:an hi-tech and professional driving zone,for the pleasure of driving,a soft shaped and warm colored wrapping passenger area,with a cosy lounge effect and centrally a useful storage area.

Client / Manufacturer

IVECO S.p.A.

Torino, IT
Design

Iveco Group Centro Stile

Turin, ITMarco Armigliato, Giuseppe Bruno, Isabella Burgio
Date of Launch
2024
Development Time
up to 24 Month
Target Regions
Europe
Target Groups
Consumers / Users

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