Jiangang Mountain Natural Mineral Water
Water bottle
The designer of this innovative water bottle was inspired by the Jiangang mountain range that borders Jiangxi and Hunan provinces in China. The bottle is cone-shaped with a wide bottom and a narrow top, which departs radically from the typical cylindrical design of water bottles. The unique shape is easy to identify and stands out on the shelf. In terms of logo design, the designer enlarged the font to stylize the strokes of the Chinese character 尖, which means water that rushes from a mountain top.
iF Gold Statement
This uniquely disruptive glass bottle has a footprint and form that unites the primary bottle with the outer packaging. This almost doubles the volume of product that can be shipped. The aesthetic is inspired by the Jiangang Mountain range in China. The calligraphy interacts with the symbolism of water to form a relevant design language.
Client / ManufacturerDesign
Huazhou Ligang Town Jian Gang Ling Drinking Water Co., Ltd.
Guangdong, CNShenZhen YoungAgile Design Co., Ltd. YOUNG AGILE DESIGN LAB.
Shenzhen, CNDate of Launch
2022
Development Time
up to 12 months
Target Regions
Asia
Target Groups
Consumer / User