Jiaoke

Liquor packaging

In China, the philosophical notion that great truths are always simple holds great sway over many. The idea here is that fundamental principles are invariably straightforward and can be explained very concisely in simple words. Style is the one word that sums up best the essence of Jiaoke liquor and this packaging design. The bottle and outer box are nearly entirely done in a pure matt black. The cap allows the liquor to breathe so that it can achieve a micro-oxygen cycle in the bottle and continue to naturally age, giving it both superior taste and true collector's value.

Client / Manufacturer

Guizhou Guotai Liquor Co., Ltd.

Guizhou, CN

Design

Shenzhen Sungoo Brand Design Co., Ltd.

Shenzhen, CN