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Joyoung Brand Experience Center
Joyoung Brand Experience Center
Joyoung Brand Experience Center
Joyoung Brand Experience Center
Joyoung Brand Experience Center
Joyoung Brand Experience Center
Joyoung Brand Experience Center
Joyoung Brand Experience Center
Joyoung Brand Experience Center
Joyoung Brand Experience Center
Joyoung Brand Experience Center
Joyoung Brand Experience Center
Joyoung Brand Experience Center
Joyoung Brand Experience Center
2023

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Joyoung Brand Experience Center

brand experience center

Joyoung Company Limited

The 6000sqm Joyoung Brand Experience Centre in Hangzhou was envisioned to bring the brand’s history, vision and technology into reality. The objective was to combine education and entertainment into a joyful "Kitchen-tainment" experience that allowed visitor to fully engage with the brand, products and its services through an immersive interactive journey from the past of cooking, present and future of food. First of its kind in Asia,it becomes the benchmark for whole small kitchen appliances industry in manifesting spatial concepts and strategies for future upcoming retail experience whilst allowing connecting Joyoung brand with the people.

Date of Launch
2022
Development Time
up to 24 Month
Target Regions
Asia
Target Groups
Consumers / Users

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