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KaiTan
KaiTan
KaiTan
KaiTan
KaiTan
KaiTan
KaiTan
KaiTan
2021

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KaiTan

Liquor packaging

Hebei Hengshui Laobaigan Liquor Co., Ltd.

The simple handmade paper was selected as the packaging material for Kaitan liquor to express the long passage of time from the moment the spirit is sealed to its opening. The packaging design adopts a vertical structure and integrates traditional cultural elements. The combination of ancient and new along with the packaging's simplicity and refined elegance clearly differentiates this product from similar traditional Chinese liquor packaging.

Client / Manufacturer

Hebei Hengshui Laobaigan Liquor Co., Ltd.

Hengshui, CN
Design

Shenzhen Xiangjuyuan Packaging Products Co., Ltd.

Shenzhen, CN
Date of Launch
2020
Development Time
up to 12 months
Target Regions
Asia
Target Groups
Consumer / User

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