Kaldewei
Exhibition stand ISH 2011
Icons of style, bathroom as a stylish space From the outside, it is a rather reserved white cuboid; inside, a sensual dive into a premium experience. Cuts into the structure reveal the secret of the building like into a gem. It illustrates the core competence: the process of refinement, not only in the production of steel enamel itself, but also in the symbiosis of functionality and design. The lounge is the center, offering a 360° panoramic view of all innovations. Eye catcher is a steel sculpture, 8.5 m of wavy geometries floating. The message: the bathroom is much more than a functional room it is a space for design icons and art.
