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KIA: VENGA Virtual Testdrive
KIA: VENGA Virtual Testdrive
KIA: VENGA Virtual Testdrive
KIA: VENGA Virtual Testdrive
2010

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KIA: VENGA Virtual Testdrive

Facebook application

KIA MOTORS Europe GmbH

H2OMEDIA has designed a Facebook application for KIA MOTORS Europe that bridges the gap between offline and online. The augmented reality project simulates a test drive with a KIA Venga for the user. All the user has to do is download a PDF steering wheel, print it and point it at the webcam. The steering wheel features a tracking marker whose points of alignment are recognized by the webcam. The 3D pictures thus created are generated in real time. Different speeds can even be simulated during the test drive. The closer the steering wheel is held to the camera, the faster the speed.

Client / Manufacturer
KIA MOTORS Europe GmbH

KIA MOTORS Europe GmbH

Frankfurt a. M., DE
Design
H2OMEDIA AG Agentur für interaktive Kommunikation

H2OMEDIA AG Agentur für interaktive Kommunikation

München, DE

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