KITSCH COW Butcher Shop
Brand identity and applications
Kitsch Cow is a butcher shop where customers can enjoy a luxurious interior and artworks, providing them with the ultimate experience. Kitsch Cow wanted to appeal to the senses rather than present a bold and robust butcher shop image. The use of baby angels who hold the meat or wine expresses customers' premium brand experience and the joy of fine dining and exclusive cuisines. It combines colors inspired by the Kremlin Palace and St. Basil's Cathedral in Russia to impart an artistic touch to distinguish Kitsch Cow from traditional butcher shops. Besides, Kitsch Cow butcher shop is committed to the environmental movement by using eco-friendly and recyclable materials for various applications.
Date of Launch
2020
Development Time
up to 12 months
Target Regions
Asia, Specific country/region: South Korea
Target Groups
Consumer / User