KOI, a tribute to contrasts
Ultra premium Japanese-style craft vodka
KOI is a tribute to contrasts. Lights and shadows, tradition and modernity, noise and quiet... Throbbing. That's what it's about. Throbbing in the face of the unknown and in the presence of what you know by heart but still excites you. KOI lives the party and the calm at the same time. Just like Tokyo, the city that inspires it. It transitions from a sober bottle to becoming the life of the party, lighting up to the rhythm of music thanks to an integrated LED system in the bottle's base. KOI, an ultra premium Japanese-handcraft vodka that lights up to the sound of music.
Date of Launch
2023
Development Time
up to 12 Month
Target Regions
Europe, North America
Target Groups
Consumers / Users, Trade / Industry