Konny
Konny
Konny
Konny
Konny
Konny
Konny
Konny
Konny
Konny
2023

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Konny

Brand Identity Renewal / Packaging

Konny by Erin

Konny is a parenting lifestyle brand that makes a comprehensive lineup of parenting products starting with baby carriers. Due to the absence of an identity system, Konny had to newly develop and apply design elements every time a product was developed, which caused great damage to the consistency of the brand. Accordingly, we developed a brand design that reestablishes the values that Konny wants to convey and delivers to customers through a consistent visual system. Using the new identity system, the Konny team can effectively and consistently develop its brand content and customers have a better overall understanding of the brand value.

Client / Manufacturer

Konny by Erin

Seoul, KR
Designer

Plus X

Seoul, KR
Date of Launch
2022
Development Time
up to 12 Month
Target Regions
North America, Asia
Target Groups
Consumers / Users

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