Kreissparkasse Ludwigsburg

Signage system

The savings banks, acting independently of one another, are each searching for their own local reference. For Ludwigsburg, on the one hand, the conceptual approach “Baroque”, with its architecturally mediated delusions of the eye, is definitive for the main design theme; on the other hand, it is the architectural characteristic of a 140m long access corridor that ties together the various new buildings. The labelings of the floors and staircases are pre-distorted by means of perspective so that from one point only they can be correctly perceived and otherwise change into free plays of form.