













Kulturstadt Hannover – Feel the Energy!
Brand Identity
Landeshauptstadt Hannover
The brand “Cultural City of Hanover” was developed through a participatory process with cultural and business represen-tatives. At its heart lies the brand idea “Feel the Energy!”. It unites the city’s diversity and sense of community while ma-king Hanover’s cultural energy visible regionally and beyond. The new brand strengthens Hanover’s profile as a vibrant, open cultural metropolis and connects culture and economy in an inspiring way.
Client / ManufacturerDesign
Landeshauptstadt Hannover
Hannover, DE
EIGA Design
Hamburg, DEElisabeth Plass, Henning Otto, Susanne Salmen, Charlotte Danzer, Zita Petzoldt, Anne John, Tom Jungbluth, Andrea AbrahamDate of Launch
2024
Target Regions
Europe
Target Groups
Consumers / Users, "Culture enthusiasts, cultural professionals, business partners"