Ladies of Tang Dynasty
Brand Identity for Ladies of Tang Dynasty
The inspiration for Ladies of the Tang Dynasty comes from the Tang Dynasty paintings Court Ladies Preparing Newly Woven Silk and Ladies Playing Double. We drew on the hairstyles and lip colours seen in the paintings, as well as the striking makeup style that gradually fades from yellow to red. These were turned into abstract geometric shapes, which formed the basis of unique letterforms and hundreds of abstract illustrations. The illustrations were integrated into various formats and materials from posters to T-shirts to tea cups.
Client / ManufacturerDesign
Daming Palace
Xian, CNThe Nine Shanghai
Shanghai, CNCreative Director: Jody Xiong, Art Director: Jody Xiong, Art Director: Charley Xia, Designer: Jody Xiong, Photographer: Liu JunhaoShenzhen Keep in Touch Cultural and Creative Co., Ltd
Shenzhen, CNCreative Director: Charley Xia, Designers: Charley Xia / Gong Chaoping / Mao Jian / Lin ZhongfuShenzhen Stechcol Ceramic Crafts Co.,Ltd.
Shenzhen, CNDesigner: Jim ChimDate of Launch
2023
Development Time
more than 24 Month
Target Regions
Asia
Target Groups
Consumers / Users, Public Sector / Government