LAO JIU HUI GUAN
Wine packaging
Sichuan Laojiuyuan Wine Co., Ltd.
Great design reflects aspects of philosophy: an honorable person is cautious in speech; deep water runs slowly; creativity comes from nature. Stone has its own beauty, and this packaging allows that to shine through without much interference. With natural materials, time is the true designer, and the craft lies in allowing this to be seen. Like wine, the longer stone ages and weathers, the more character it gains.
Client / ManufacturerDesign
Sichuan Laojiuyuan Wine Co., Ltd.
Luxian, CNChengdu Beilingjun Co., Ltd.
Chengdu, CNDate of Launch
2017
Development Time
up to 12 months
Target Regions
Asia
Target Groups
Consumer / User