

LB-9 plain yogurt
Food packaging
LotteFoods
LB-9 Yogurt is a premium yogurt made from Lactobacillus LB-9, extracted from the Korean traditional fermented food “KimChi”. The packaging concept for the LB-9 Yogurt reflects the beauty and identity of Korea along with the idea of “Natural fermentation”. The Logo is in red, with a circular design, which is the motif of the fermentation process and the color of Kimchi. The label is made with traditional Korean paper called “Han Ji” which is extracted during the fermentation process while the white box reflects the pure yogurt image.
Client / ManufacturerDesign
LotteFoods
Seoul, KRLotteFoods
Seoul, KRDate of Launch
2017
Development Time
up to 12 months
Target Regions
Asia
Target Groups
Consumer / User