Lenovo LEGION T730
Gaming tower
With the rise of eSports, gamers today desire devices powerful enough for gaming, but subtle enough to not alienate them from business and personal use. Lenovo’s revamped Legion brand fulfills this desire, with a unique identity that moves past the gaming industry’s paradigm of over-the top styling and graphics. This new design isn’t just an aesthetic change, it will change the way gamers interact with their devices and culture. The new Legion gaming tower is simple, authentic, and seamlessly blends into modern home interiors.
Client / Manufacturer
Design
Lenovo Experience Design Group
Morrisville, NC, USLenovo Experience Design Group
Morrisville, NC, USDate of Launch
2018
Development Time
13 - 24 months
Target Regions
Africa, Asia, Australia / Oceania, Europe, North America, South America
Target Groups
Consumer / User