LEOFOO Tourism Group

Corporate identity

The LEOFOO Tourism Group is a famous and traditional industry in Taiwan. It has a long history and runs diverse and successful business in Taiwan, including hotels, restaurants, amusement park, cinemas, and sightseeing tourism. Taiwan is famous for butterflies and orchids; therefore, we used orchids and butterflies to emphasize the local feature of the LEOFOO Tourism Group. LEOFOO Tourism Group’s visual identity is based on "red" because "red" is also the symbol of Taiwan.