LG gram live Wallpaper UX
laptop software
For the last 10 years, the gram series have led the market, satisfying the customer need for the lightweight concept. However, the paradigm is changing in the consumer PC market beyond its traditional focus on the practical value. Consumers are pursuing digital experience in their daily lives while placing a high priority on their individual tastes when purchasing goods.To expand the global market for the gram and appeal to the future generations, we analyzed these tastes and visualized the gram’s brand image to redefine the value of customer experience. The gram is a brand representing its customers with unlimited potential.
Client / Manufacturer
Design
LG Electoronics Inc.
Seoul, KRLG Electronics.
Seoul, KRYongdeok Lee , Hyeran Jang , Hyein Jeong , Hwajun Oh , Soomin ShimDate of Launch
2023
Development Time
up to 12 Month
Target Regions
Africa, Asia, Australia / Oceania, Europe, North America, South America
Target Groups
Consumers / Users