LG Sound UX
Sound UX & Sound Branding
The sound UX used in our products and services has a holistic impact on the user experience. LG's sound UX is meticulously crafted to deliver an intuitive and emotional auditory experience. Starting in 2022, the newly designed LG sound UX incorporates our brand melody and is being implemented across our entire range of LG appliances. Through the seamless integration of functional and aesthetic elements, our goal is to enhance the overall user experience, create memorable moments, and reinforce our brand identity.
Client / Manufacturer
Design
LG Electronics
Seoul, KRLG Electronics
Seoul, KRByoungzoo Jeong, Sooyon Chung, Sukhyun LimDate of Launch
2023
Development Time
up to 24 Month
Target Regions
Africa, Asia, Australia / Oceania, Europe, North America, South America
Target Groups
Consumers / Users