LIP38°C
Lip balm packaging
FLOWFUSHI has a huge following in Asia. They combined their expertise and the voices of tens of thousands of customers to redefine mascara, a product with a history of over 100 years. The nine types of mascara encapsulate everything women want in this product. As proof of its evolution that achieves a functionality its predecessors lacked, all nine products have differently shaped packaging. Each design is made to be organic and lush, being unique while keeping a sense of unity across the line. The packaging is made more compact while maintaining its volume, and each brush uses a special blend of fibers to best fit its respective attributes.
Date of Launch
2017
Development Time
13 - 24 months
Target Regions
Asia
Target Groups
Consumer / User