Liubike: An Innovative E-Bike Sharing Service
O2O service design, UX design, brand experience
Liubike is a leading provider of e-bike sharing services in China. Born into the shared economy boom, Liubike outruns the competition in the shared mobility industry with many innovative ideas that are new to the market, such as allowing users to adopt a bicycle and rent it out to another user to make a profit. Throughout the growth phase of the business, Bigbang Design played an important role as Liubike's creative partner. We've not only helped Liubike to develop a user-centered O2O service that includes renting, parking, and charging, but have also been responsible for the company's visual identity design, color guideline development, and UI/UX design.