Liyu Rabbit year limited Baijiu
Baijiu packaging
Sanshi Xunyiwei Co., Ltd
The jade rabbit, the image of ancient Chinese myths and legends, is the representative of the moon. The packaging of this zodiac wine for the Year of the Rabbit is inspired by the legend of Chang'e Jade Rabbit. The bottle is like the moon, and the rabbit sits on the moon, like the loneliness of "The Little Prince" on the planet, but it also pines people's yearning for beautiful things. The box body has a pure white polishing effect, creating a bright moon. The main vision focuses on the jade rabbit in the moon with a ring-shaped metal, intending to explore this myth and legend image.
Client / ManufacturerDesign
Sanshi Xunyiwei Co., Ltd
Zhengzhou, CNSHENZHEN ONELI CREATIVE DESIGN CO., LTD
Shenzhen, CNZhu Zhiping, Oneli Creative teamDate of Launch
2022
Development Time
up to 12 Month
Target Regions
Asia
Target Groups
Consumers / Users