LUNIE

Identity, Kiosk UX, Character

Lunie is a character on an eco-friendly blockchain platform, born from the eco-friendly Luniverse with the mission of creating a better world. This project aims to expand its positive impact by merging with multiple brands, transcending the boundaries between reality and virtuality. To achieve this, we needed a design medium which is familiar and flexible for both world, and Lunie has taken on this role. Lunie designs are not confined to a specific standard but rather evolve through interactions with various acquaintances. Lunie embodies a positive branding approach, seamlessly navigating between virtual and real worlds.