MARKTHALLE
Market hall
The new market hall has become the public heart of the recently revitalized PANZERHALLE, where once tanks and materials for the war effort were churned out. The rebirth of a traditional market hall required two distinct aspects: embracing the industrial charm and reinterpreting market typology. A sophisticated space concept turns the historic industrial substance into a melting pot of producers of high-quality regional goods that are presented in such a manner that transcends shopping and creates a world of enjoyment. Vendors and visitors experience the space, production, shopping and enjoyment together as a one-of-a-kind world of sensation.
iF Gold Statement
This composition of shipping containers creates an open and accessible marketplace. The industrial atmosphere of the containers is combined with a sensitive use of refined surface materials and ornamental patterns. The very controlled use of modules of different scales creates a light and disciplined yet playful background for the presentation of high-quality local food products.
Date of Launch
2015
Development Time
13 - 24 months
Target Regions
Europe
Target Groups
Trade / Industry