Mass Pressure
Mass Pressure
Mass Pressure
Mass Pressure
Mass Pressure
Mass Pressure
Mass Pressure
Mass Pressure
Mass Pressure
Mass Pressure
Mass Pressure
Mass Pressure
Mass Pressure
Mass Pressure
2022

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Mass Pressure

Armchair

Horm Italia Srl

Mass Pressure is an unconventional product that combines function with an ethical message. The intention is to raise people's awareness of the enormous pressure humanity puts on nature. Acknowledging this and taking responsibility is the first step toward change.

Client / Manufacturer

Horm Italia Srl

Brugnera, IT
Design

Studio Dror

New York, US
Date of Launch
2021
Development Time
13 - 24 months
Target Regions
Asia, Australia / Oceania, Europe, North America, South America
Target Groups
Consumer / User, Trade / Industry

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