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Meta Ray-Ban Display Packaging Design
Meta Platforms
Meta Ray-Ban Display packaging is the first touchpoint for a breakthrough wearable-tech product. It fuses high-end lifestyle and fashion cues with premium consumer-tech packaging to create a distinctive, elegant unboxing experience that celebrates the devices and speaks a uniquely Meta language. Through pragmatic yet sophisticated design, it sets a new paradigm for technology packaging and marks a key moment as Meta pushes toward a category-defining future.
Client / ManufacturerDesign
Meta Platforms
Menlo Park, CA, USMeta Platforms
Seattle, WA, USParis Lowitz, Peter BristolDate of Launch
2025
Target Regions
North America
Target Groups
Consumers / Users