Microsonic
Orientation system
Visualizing the paths and destinations at the new headquarters for microsonic, a company which specializes in ultrasonic sensor technology. The guidance system focuses on clear typography with a distinct signpost function. Letters are used to create memorable images, striking initials replace long-winded room names, and there is no need for dots and lines – thanks to the pictorial effect of the minimalistic shapes. This gives employees and customers a completely new and succinct approach to finding their way around the building. Special architectural features such as the transparency of the building set the scene effectively for our concept.
Date of Launch
2015
Development Time
up to 12 months
Target Regions
Europe
Target Groups
Consumer / User