MILIMAGE - Beauty Pouch
Cosmetics packaging
Samhwa Plastic
Korean women carry, on average, 8.6 cosmetic products in their handbags. Beauty Pouch, a practical, compact and modular product, allows them to easily refresh their make-up with all the essentials in one hand. The product consists of three types of components, which can be effortlessly connected and separated thanks to built-in magnets. Each component may be carried individually or combined as a set of two or three. The wide product range provides a variety of choices and lets users configure their own products. Also, the different case colors reflect the characteristics of each product, and represent the individuality of the user.
Date of Launch
2017
Development Time
up to 12 months
Target Regions
Asia
Target Groups
Consumer / User