Cookies and the protection of your data

We use cookies to improve the functionality of the website, to offer you a better website experience and to provide social media features. You give your consent by clicking on “Accept all Cookies” or as part of your individual settings. Please find detailed information on the use of cookies on this website in our Data Privacy Statement.

Functional Cookies

These cookies are necessary for the operation of the site and enable security-relevant functions. In addition, we determine whether you want to remain logged in and to make our services available to you when you change between this and other websites.

Statistical Cookies

These cookies are used for analyzing user behavior on our website with the aim of improving user navigation. All data collected is evaluated anonymously. Further information is available on our data protection site.

Marketing Cookies

These cookies are used to deliver relevant advertising or to limit how many times you see an ad. Marketing cookies can share that information with the advertiser (third-party cookies). The legal basis for the data processing is the consent of the user.

iF DESIGN AWARD
About the iF Design AwardiF JurySustainabilityBenefitsiF Design Award NightLifetime Achievement AwardFAQ
WINNERS & iF RANKING
iF Design Winners 2025All Winners since 1954iF Design RankingBrands & Creatives
STUDENT AWARD
Overview2024 WinnersJurorsBenefitsSponsorsFAQ
SOCIAL IMPACT PRIZE
OverviewJurorsWhat is Social Impact?Supported Projects since 2017Success StoriesFAQ
MAGAZINE
All ArticlesiF NewsletterPodcastTrend Report

BACK TO RESULTS (0)

MINI CONCEPT FOR THE FUTURE
MINI CONCEPT FOR THE FUTURE
MINI CONCEPT FOR THE FUTURE
MINI CONCEPT FOR THE FUTURE
2007

Share:

MINI CONCEPT FOR THE FUTURE

Book

Bayerische Motoren Werke AG MINI Brand Management

MINI CONCEPT FOR THE FUTURE documents the development of four studies based on a general concept for the auto shows in Frankfurt, Tokyo, Detroit and Geneva. The MINI concept is a milestone in the design history of MINI. This unique car, with a very realistic future, turns driving into an unforgettable experience. What’s more, it’s urban, cosmopolitan, exciting and functional – it perfectly embodies the MINI philosophy. With innovative materials, a double rear door, multifunctional cargo boxes and revolutionary ideas for a driving experience that appeals to all the senses, the MINI concept sets new standards in the automotive world.

Client / Manufacturer
Bayerische Motoren Werke AG MINI Brand Management

Bayerische Motoren Werke AG MINI Brand Management

München, DE
Design
Mirko Borsche für Hoffmann und Campe Corporate Publishing

Mirko Borsche für Hoffmann und Campe Corporate Publishing

München, DE

RELATED PROJECTS