iF Design - Minna Bank Ltd.

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Mobile banking app

Minna Bank Ltd.

Minna Bank is Japan’s first digital banking service created for digital natives. Leveraging the power of design, the designers have redefined traditional banking as a digital service that is essential to customers. The services are based on a minimalist design and a monochrome color scheme along with low-key, modern illustrations that create a unique brand character. By incorporating iconography focused on lifestyles that speak to style-conscious digital natives, Minna Bank eclipses the traditional definition of a financial institution to become a modern inspirational brand with communication centered around digital tools.

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