MISS&TANG-Pregnant women's bird's nest
Food packaging
Left and Right Creative Design (Shenzhen) Co., Ltd.This newly created bird's nest brand is aimed at pregnant women in China and needed a unique design to attract their attention. The designer developed packaging based on the shape of women's bodies during pregnancy. The letter B stands for Beautiful, Better, Baby, and is used as a visual to represent the different stages of a women's body during pregnancy. The letter is set atop the album as a flip-board illustration depicting the different stages. Expectant mothers feel an immediate emotional connection with the product.
Client / ManufacturerDesign
Left and Right Creative Design (Shenzhen) Co., Ltd.
Shenzhen, CNLeft and Right Creative Design (Shenzhen) Co., Ltd.
Shenzhen, CNDate of Launch
2019
Development Time
Other duration
Target Regions
Asia
Target Groups
Consumer / User