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Mitsuyoshi Ramen
Mitsuyoshi Ramen
Mitsuyoshi Ramen
Mitsuyoshi Ramen
Mitsuyoshi Ramen
Mitsuyoshi Ramen
Mitsuyoshi Ramen
Mitsuyoshi Ramen
Mitsuyoshi Ramen
Mitsuyoshi Ramen
Mitsuyoshi Ramen
Mitsuyoshi Ramen
Mitsuyoshi Ramen
Mitsuyoshi Ramen
2023

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Mitsuyoshi Ramen

Ramen, Restaurant

Mitsuyoshi is a ramen brand co-founded by two masters of ramen, XU Ji and Mizuhara Hiromi, whose other two restaurants received Bib Gourmands in the Tokyo Michelin Guide. Mitsuyoshi Ramen in China builds a brand visual system with "fusion" at its core, committed to bringing new dining experiences for consumers in the current quick-fix food culture in China, and bringing spiritual comfort through food in a more immersive manner. The fusion of Japanese ramen and traditional Chinese culture creates this unique food image of Mitsuyoshi. The traditional ramen on our product packaging design is made of clean and modern straight lines as well as si

Client / Manufacturer

Mitsuyoshi Ramen

Shanghai, CN
Design

IDS

Shanghai, CNZhou Jian, Qin Zheqi, Zhao Deyu
Date of Launch
2021
Development Time
up to 12 Month
Target Regions
Asia
Target Groups
Consumers / Users

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