MOCAUP

Museum brand and visual design upgrade

We hope to incorporate and amplify the design concept of the building itself through a core visual symbol, highlighting its cultural significance and historical mission. At the same time, it should possess avant-garde, artistic, and exploratory qualities, breaking the predefined definitions and boundaries of art in society. This will give the Two Museums more possibilities, making them a new artistic space that inspires creativity, fosters identity, and calls for action.

Client / Manufacturer

The Museum of Contemporary Art & Planning Exhibition of Shenzhen

Shenzhen, CN

Design

Shenzhen Tigerpan Design Co., Ltd.

Shenzhen, CNTiger Pan, Chen Yiwen, Duan Ruochen, Peng Lei, Tang Lanling, Xiang Lingli