Moccona
Instant coffee packaging
Sara Lee International
The Moccona instant coffee jar is a premium packaging concept for instant coffee markets. In some markets, instant coffee is rated higher than conventional ground coffee. The shrink sleeved jar features premium elements such as silver trim, a quality seal, and material thickness. The view into the jar is restricted by the black sleeve, only granting a peek at the coffee granules and emphasizing the depth of field effect.