Mountain Ali Tea No.35
Mountain Ali Tea No.35
Mountain Ali Tea No.35
Mountain Ali Tea No.35
2018

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Mountain Ali Tea No.35

Beverage packaging

The packaging design for this tea is inspired by various species of plants and animals endemic to Alishan National Scenic Area in Taiwan. These include Formosan Sambar Deer, Collared Bush Robin, Divine Trees, and Mikado Pheasant. The artwork combines the techniques of ink and watercolor painting, which is totally different from the traditional styles of tea package, and further fuses Taiwanese tea culture with natural imagery in a brand-new vivid brand.

Client / Manufacturer

Cloud Mountain Tea Workshop

Chiayi, TW
Design

I'DER Visual Image Design

Taichung, TW
Date of Launch
2015
Development Time
13 - 24 months
Target Regions
Asia
Target Groups
Consumer / User

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