Museumsquartier Bern
Brand Design
For the Museumsquartier Bern, Noord created a conceptually strong and visually flexible brand identity that captures the spirit of Bern's new cultural center. In Switzerland's capital, eleven independent institutions unite under one vibrant umbrella brand that stands for openness, diversity, and adaptability. The design parameters all have a clear origin. The different floor plans of the institutions and the spaces between them gave rise to a flexible, dynamic logo - with a strong expression. The colour palette is also inspired by the neighbourhood and reflects its lively character.
Date of Launch
2025
Target Regions
Europe
Target Groups
Consumers / Users, Public Sector / Government