Ne / New ear by radius

Branding Design for an Audio Manufacturer

In the rebranding of "Ne / New ear by radius," an earphone brand developed by the audio and digital device manufacturer "radius," we undertook comprehensive branding that includes the design of the brand logo, key product visuals, packaging, and website. By carefully crafting a cohesive visual identity and articulating the brand’s worldview, we express the renewed value proposition of "Ne" from multiple perspectives.