Ningxia

Corporate Design

Ningxia China Real Estate Group, a leading real estate company in Ningxia province of China, looked to expand and dilute any reference to the affiliated China Real Estate Group Association. The basis for a new look and feel was a brand strategy that was developed out of the values of time-proven quality and high customer service. The new corporate design reflects the brand idea “Quality and excellence create true homes” as well as it balances the Chinese roots and the international aspirations of the company.

Client / Manufacturer

Ningxia China Real Estate Group

Yinchuan, Ningxia, CN

Design

MetaDesign AG

Beijing, CN