Nongfu water for kids

Packaging design

A new mineral water of Nongfu Spring targeting the youth market due to its leak free cap, comes from Moya Spring, located at the northern edge of Changbai Mountain, a region densely covered by coniferous forest and habitat to numerous wild species. This design lets the youth flexibly use it single-handed. Even when the cover is open, the bottle will not allow water outflow. The label design imaginatively brings the natural world of the water source to life. A set of fantastical illustrations were commissioned to reflect the four seasons, bringing to life the wild species that inhabit the nature reserve where water is sourced.

Client / Manufacturer

Nongfu Spring Co., Ltd.

Hangzhou, CN

Design

Horse

Peterborough, GB

Hangzhou Hotdesign Co., Ltd.

Hangzhou, CN