nseen
Perfume bottle
Illusory Material Inc.nseen. is a completely transparent packaging that only displays information at certain viewing angles. It is the first packaging design that embeds a lenticular structure directly onto the packaging geometry, creating a clear packaging that is 100% transparent to shows off the nature of the product itself without any obstacles, without sacrificing any essential messages to the user.
Client / ManufacturerDesign
Illusory Material Inc.
San Francisco, USIllusory Material Inc.
San Francisco, USDevelopment Time
13 - 24 months
Target Regions
Africa, Asia, Australia / Oceania, Europe, North America
Target Groups
Consumer / User, Trade / Industry