NudgeBox

Healthcare accessory

DnaNudge has developed a first-of-kind product enabling users to make food shopping choices personalized to their own DNA profile. It integrates a rapid, affordable, on-the-spot genetic analysis (NudgeBox) with a product database. This allows a user to scan a barcode with the wristband device (DnaBand) and receive an immediate Green or Red indication as to whether a product is recommended, based on their unique DNA.

Client / Manufacturer

DnaNudge Ltd.

London, GB

Design

DnaNudge Ltd.

London, GB

United Design Lab

Beijing, CN