ohagi3 FLAGSHIP CAFE JAPAN
Japanese Sweets Tearoom with Circular Modules
A branding and space design project for a cafe mainly sells Ohagi, sphere-shaped traditional Japanese sweets, in a crowded urban commercial complex. Following the organic sustainable brand "ohagi3"''s concept, it realizes a new commercial design typology that can adapt to changing surrounding environment through a flexible and sustainable module system and the multi-store expansion. OHAGI MODULE, a wooden circle unit inspired by the sweets’ shape, is invented that is assembled and convertible for wall, table, and lighting and is used in all the interior elements (400 pieces in total), which can be reused in other stores when not needed.
Date of Launch
2022
Development Time
up to 12 Month
Target Regions
Asia
Target Groups
Consumers / Users